Our challenge: Digitizing textile art
In a world where creativity, craftsmanship and modernity meet, we support textile creators and designers in showcasing their identity and their creations through tailor-made digital solutions.
Our mission: to design elegant and immersive sites that reflect the artistic DNA of each house, highlight the richness of the collections and create a bridge between the artisanal world and the digital experience.
Our approach combines refined aesthetics, seamless user experience, and powerful e-commerce solutions.
Achievements
We supported Atelier Fantar, creator of designer fabrics, personalized scarves and accessories, in the redesign of its website in order to modernize its image, promote its know-how and facilitate the sale of its creations online.
The interventions carried out:
Artistic enhancement of the collections: integration of high-definition visuals and immersive galleries to enhance fabrics and accessories.
Elegant visual identity: refined and modern design, inspired by the codes of fashion and luxury.
Optimization of the customer journey: intuitive navigation, seamless shopping experience and simplified ordering process.
Highlighting custom-made: pages dedicated to personalized scarves and unique creations, highlighting artisanal know-how.
Creation of dynamic banners: presentation of new products, capsule collections and artistic collaborations.
Technical improvements: SEO targeted on textile design, performance optimization and payment security.
The impact of digitalization
Thanks to this redesign, Atelier Fantar now has a premium digital showcase, aligned with the standards of contemporary fashion and design.
The observed results:
+80% increase in online sales thanks to better promotion of collections
x2.7 organic traffic via an SEO strategy focused on textile design and high-end accessories
+95% customer satisfaction thanks to an intuitive and mobile-first shopping experience
Consolidated brand image, positioning Atelier Fantar as a creative and modern player in textile design