In an industry where precision, trust and innovation are imperatives, our mission is clear: to provide healthcare and biology professionals with web platforms that match their expertise.
Our approach combines ergonomics, performance and compliance to boost your image, simplify access to information, and strengthen the link with your patients and partners.
We have had the honor of supporting laboratories, clinics, medical centers, and biologists in their digital transformation.
Each project is designed to meet the technical and regulatory requirements specific to the medical sector, while enhancing the brand image and accessibility of the services offered.
As part of the development of its digital image, a player specializing in in vitro diagnostic solutions in Tunisia entrusted us with the complete overhaul of its WordPress site. The objective: to offer a more modern, clearer platform, adapted to the expectations of healthcare professionals.
NB: For reasons of contractual confidentiality, the company name has been anonymized and replaced by “Bio-Medical” in this presentation.
Work carried out as part of the redesign :
Updated visuals: integration of new high-quality images highlighting equipment, diagnostic solutions and the medical environment.
Revision of content: restructuring and rewriting of texts to better present Medibio’s products, services and expertise, using professional and accessible language.
New layout: ergonomic and responsive redesign of the entire site for fluid navigation on all devices (computer, tablet, mobile).
Creation of dynamic banners: addition of modern, visually striking banners to reinforce communication around product ranges and medical news.
Optimisation globale : amélioration des performances, sécurité renforcée, et mise à jour complète du thème et des plugins WordPress.
This redesign positions the company as an innovative and reliable player in the medical sector, with a professional site that complies with current web standards and the requirements of healthcare professionals.
In a field as demanding as healthcare and biology, a well-designed website is more than just a showcase – it becomes a strategic lever. Thanks to intuitive interfaces, targeted SEO optimization and a fluid user experience, we help medical players gain visibility and operational efficiency.
+85% conversions via online forms
+75% more appointments booked online in 3 months
x2.5 organic traffic via SEO santé
-60% fewer phone calls thanks to optimized navigation
