BIO-MEDICAL

Redesign of a WordPress site for a medical diagnostics company

As part of the development of its digital image, a player specializing in in vitro diagnostic solutions in Tunisia entrusted us with the complete overhaul of its WordPress site. The objective: to offer a more modern, clearer platform, adapted to the expectations of healthcare professionals.

NB: For reasons of contractual confidentiality, the company name has been anonymized and replaced by “Bio-Medical” in this presentation.

Work carried out as part of the redesign :

• Updated visuals: integration of new high-quality images highlighting equipment, diagnostic solutions and the medical environment.

• Revision of content: restructuring and rewriting of texts to better present Medibio’s products, services and expertise, using professional and accessible language.

• New layout: ergonomic and responsive redesign of the entire site for fluid navigation on all devices (computer, tablet, mobile).

• Creation of dynamic banners: addition of modern, visually striking banners to reinforce communication around product ranges and medical news.

• Optimisation globale : amélioration des performances, sécurité renforcée, et mise à jour complète du thème et des plugins WordPress.

This redesign positions the company as an innovative and reliable player in the medical sector, with a professional site that complies with current web standards and the requirements of healthcare professionals.